Google+: Circles Love Story
I am really liking the approach Google is taking with Google+ Ads. This is a no nonsense take on taking a feature of the product and then interconnecting it to a story that touches your heart.
They started this with “Dear Sophie” and seem to have excelled the art now. It is a shift from the Apple Ads that show the device in all it’s glory with a narrative or song that feels a lot more dramatic, but I guess that is a good thing. Definitely a plus.
(Source: youtube.com)
